Insights
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Who Is Mike Schumm and Profytz — And Why Your Real Estate Team Needs to Know
If you’re running a North American real estate team and you’re not profitable, you don’t have a sales problem. You have a business problem. That distinction changes everything. I’m Mike Schumm. I co-founded Profytz Coaching because the real estate industry is full of high-performing agents who’ve accidentally built themselves a job instead of a business.…
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How to Find the Right Mentor for Your Real Estate Team
Most real estate team leaders I work with come to me after making the same expensive mistake: they hired a coach who could help them sell more houses — but not run a business. There’s a critical difference. And until you understand it, no amount of sales volume will fix what’s actually broken. Here’s what…
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The Fractional CEO Advantage: What Top Real Estate Teams Know That You Don’t
Most real estate team leaders are running a business the way a driver navigates without a map — moving fast, burning fuel, and hoping instinct gets them there. The smarter ones have started hiring fractional CEOs: seasoned strategic operators who plug in at the executive level without the full-time price tag. If you’re evaluating this…
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The Real Estate Leader’s Guide to Coaching Programs That Actually Move the Needle
If you’re running a real estate team and feeling like the ceiling is inches from your head — you’re not alone, and you’re not stuck. You’ve just outgrown your old playbook. I’m Mike Schumm, Co-Founder of Profytz Coaching, and after 35+ years in the industry, 30,000+ coaching calls, and building 10 businesses across multiple sectors,…